RAKUTEN BLOG
Everything you need to achieve
e-commerce success
Explore our weekly insights and tactics to elevate your e-commerce and marketplace strategy.
02/05/2024
D2C logistics: definition, challenges and optimization keys
160 billion euros will be spent online by 2023, according to FEVAD. E-commerce continues to boom, with one key model on the rise:…
17/04/2024
D2C: advantages, challenges and keys to success in direct sales
It's a model that appeals to consumers and brands alike: Direct-to-Consumer (D2C). Booming in recent years, this business model is simple.…
12/04/2024
Shipping method: Which one to choose for ecommerce in 2024?
As well as keeping delivery times to a minimum, attracting the largest possible number of consumers means carefully choosing the shipping…
12/04/2024
How can you reduce delivery times?
Among the many challenges retailers face in boosting their business, delivery times are one that cannot be ignored. Today, failure to keep…
12/04/2024
What is 4PL logistics? Definition and benefits
Outsourcing part or all of your e-commerce logistics is considered by many specialists to be an excellent strategy when you want to save…
11/04/2024
Out-of-stock: our tips for avoiding it
Out-of-stock: just three words that can make companies - and their customers - tremble. An out-of-stock condition is the temporary…
10/04/2024
Logistics Outsourcing: A guide for e-commerce businesses
E-commerce logistics present many challenges: finding the time to deal with them, ensuring quality service and controlling costs. And poor…
08/04/2024
Logistics service provider: definition, advantages and selection criteria
To save time and money, outsourcing logistics has become a real asset for many companies, particularly in the ecommerce sector. Provided…
03/04/2024
How to improve your e-commerce supply chain?
E-commerce has never been in better health: in 2023 alone, sales in the sector will total 159.9 billion euros. That's +10.5% on 2022…
03/04/2024
Boosting e-commerce sales with promo codes: the guide
It's an essential tool for generating traffic, increasing sales and boosting growth: the promotional code. Also known as e-coupon,…
24/01/2024
Free delivery: How can you offer free shipping and still be profitable ?
In 2024, you're looking for more growth. Increased sales on your e-shop. And greater customer loyalty. An excellent program! But have you…
08/09/2023
4 winning strategies for increasing the average customer basket in e-commerce
Good news for e-tailers: over the 1st quarter of 2023, the average value of online purchases (products and services) rose by +10.1%. The…
23/08/2023
Click and Collect: the key to omnichannel commerce?
Commerce is becoming increasingly omnichannel. And that's good news. Today, consumers no longer hesitate to order a product online, then…
24/04/2023
How to outsource your e-commerce logistics?
E-commerce logistics presents many challenges: finding the time to do it, ensuring quality service and controlling costs. And poor…
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